what we do.

We are a creative content writing agency, crafting trailblazing copy exclusively for the travel industry. We specialise in curating words that inspire adventures while gaining ultimate brand stand out.

We produce:

  • Content that sets your mind flying to far shores…

  • Content that inspires you to pack your bags…

  • Content that awakens your inner nomad…

  • Content that leads you to adventure…

  • Content that zings.

who we are.

A global tribe of professional travel writers, editors, media and communication specialists, photographers and filmmakers united to bring the zing to your travel content.

We all grew up globetrotting, live to travel and have worked extensively in both the media and travel industries. Most importantly, we share one passion – creating storytelling content that inspires memory-making adventures. 

what we can add.

Our team of leading travel writers and editors brings deep industry knowledge, editorial expertise and a sharp understanding of what makes a story resonate.

So, we also work with brands to audit and sharpen their communications, bringing your content, campaigns and messaging into closer alignment with your commercial ambitions.

From there, we can develop a distinctive communications strategy built around a compelling core narrative, giving your brand a clear, engaging story to tell and the plan to make it resonate.

about our founder.

A highly experienced writer and editor, Melanie has spent twenty years as a freelance travel journalist. With her family in tow, she’s wandered the world, capturing the smallest details in the biggest settings and bringing far shores to life in print and online. Her work has appeared across numerous influential platforms and publications, from the BBC to The Times.

Alongside this, Melanie has joined forces with award-winning brands, working with marketing teams and content creators to refresh, expand and elevate their editorial copy and web content. She is a regular contributing editor for luxury travel website Secret Trips and has worked extensively with B Corp bespoke travel brands, including Audley Travel and JORO Experiences.

Before all of the above, she worked agency-side, leading communication campaigns for some of the UK’s foremost travel brands, including Virgin Limited Edition and Center Parcs. Her agency and in-house experience spans strategic communications, brand positioning, PR and content, giving her a rare understanding of both the big-picture story and the words needed to bring it to life.

 Zing is her new venture – bringing all of this experience together to create professionally written, market-leading content and smart, strategic communications for every client.